The final 40 for the Tate How We Are Now flickr pool have been chosen.
There are some fantastic shots among them.
What a success – combining todays emerging social networking technologies with traditional gallery curation – a great participation & marketing tool. There are over 3000 users in the flickr photo group created just for this exhibition.
A simple, great, idea… well executed.
Photo:
“Westminster Bridge London
(bromide print)”
© by Sylvain Deleu
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Couldn’t agree more, I congratulate Tate on their success.
On the subject of clever simple marketing using existing technology tools on online communities, what did you think of Google’s M-velope
https://mail.google.com/mail/help/gmail_video.html
Yeah neat google thingo, should be fun to see the ‘cut final’ one can assume they’ll make – overtly commercial of course. Reminds me of more weird participatory things zeFrank was doing in 2006 like Earth Sandwich or Dress up your Vacuum Cleaner